impossible deadlines
Designing and print managing a thousand copies of a brochure in less than a fortnight may be a tight deadline, but it’s far from impossible. However - when the subject of your brochure is an airport terminal that’s a week from looking finished and the printing press is in another country – that’s when one starts humming the Mission Impossible theme.
A bi-lingual brochure in a bespoke, hand-made leather casing was presented to dignitaries and officials at the grand opening ceremony of the new Terminal at Sharm El-Sheikh International Airport in Egypt.
Managing a team comprised of a photographer, designer, and an editor for the Arabic copy, the brochure was successfully designed and produced well within the time constraint.